Building a Social CRM Help Desk with Active Social

By Friday we will change our current help desk system to a new system based upon Active Social.  The new system will leverage the Messaging API and serve as an example of how you can build custom applications within Active Social.  Here are a few of the initial features:Allow registered users to initiate various inquiriesSupport TicketsLicense ResetPre-Sales QuestionsGeneral QuestionsInquiries will be sent to a group (Active Modules Staff) using the Messaging API.User that originally s

Social CRM - The Power of Groups

Active Social 1.3 introduced a new feature for you to categorize groups.  While this is a great feature for helping you organize your social groups within your DotNetNuke site, there is still much more you can do with a group.A group has some fairly common data elements.  A few of which include: Name, Description, Address, and Web Site.  A group is also an easy way to associate multiple users with a common interest or entity.  Within Active Social, a group also has numerous f

Social CRM - Have you heard about it?

Have you heard the term Social CRM yet?  If you search for Social CRM you will find various articles talking about marketing to users of social media.  I have always found it frustrating that the majority of information about CRM tools, processes and use cases are focused around lead generation.  This also seems to be the case with the term "Social CRM".  Don't get me wrong, in most cases you need to have sales to keep a business running and you can't have sales without leads.  However, CRM stan

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